August 23, 2018

I am often asked by many participants who attend my conferences how I managed tasks that I don’t like but are essential to my success.

In the business world, particularly when you first venture out, you must constantly take on responsibilities that are not part of your field of expertise, that make you uncomfortable or that you clearly hate.

As far as I’m concerned and in all honesty, there are two obligations that come with being an entrepreneur that I hate: talking on the phone (I sometimes spend hours!) and meetings. After being closed-in for 45 minutes in the same room, I get restless. Mark Cuban, owner of the Dallas Mavericks basketball team (NBA) and a shark on the TV show The Shark Tank, says he also hates meetings which is expressed in his famous phrase, “Unless you have a check for me I don’t do meetings.” Of course, he’s a billionaire and I’m not lol.

I am well aware that the hours which seem to be a waste of time are essential to reaching my goals, to developing opportunities and partnerships for my conferences, to my foundation, to the Surin Collection as well as my real estate investments.

I had the same dilemma when I was an athlete. I remember that I didn’t like to do speed endurance training. We would run on distances of 250 to 350 metres repeatedly with minimal time for recuperation. My legs hurt, I had cramps and my heart would beat very rapidly.

However, this extremely difficult training was necessary. If I didn’t comply, my competitors would and they would surely take the lead during competitions.

Despite the need for these unpleasant tasks, some people will tell you that you are the boss and you can always delegate. But it’s impossible to always delegate. Sooner or later, you will have to get in the right frame of mind to perform these tasks.

For my part, I concentrate on the final outcome and consider these tasks as small sacrifices necessary to my success. And you? What are your tips on getting through your most difficult tasks?

Pour ma part, je me concentre sur l’objectif final, et les considère comme un mini sacrifice essentiel à mon succès. Et vous, quels sont vos trucs pour passer au travers des tâches plus difficiles?

Go get it!

Bruny.